Although young adults in Japan have a strong desire to meet new people, pandemic restrictions prevented them from making connections and memories during their "seishun" years ("springtime of youth.") We put a new spin on seishun in Japan. Seishun doesn’t end when school does. It’s a feeling that can be seized by meeting new people and experiencing new things. The launch film tells the story of Haru, who escapes monotony and finds that love, friendship—and the occasional heartbreak—is just a swipe away on Tinder. Agency: Wieden + Kennedy Creative Directors: Max Pilwat, Nedal Ahmed Copywriters: Marina Danjo, Kensuke Tsugaru Art Director: Shohei Kawada Studio Designer: Akane Yasuda Executive Producer: Kosuke Sasaki Account Supervisor: Kana Ikushima Account Executive: Akari Saito Producers: Ty Demura, Siyun Kim, Yoko Onodera Comms Planner: Joanna Fukae Strategic Planning Director: Thijs van de Wouw Strategic Planner: Rina Deguchi Studio Manager: Aiwei Ichikawa Agency Editors: Vinod Vijayasankaran, Jacob Kim Translator: Mako Tomita Production Intern: Emi Yamashita Grey Account Director: Anthony Matsuo Head of Production: Michelle Brough Executive Creative Director: Scott Dungate Managing Director: Yosuke Suzuki Production: BWGTBLD GmbH Director: Jared Knecht Executive Producer: Julian Holland Producer: Anton Oelssner Director of Photography: Paul Ozgur Line Producer: Boong Production Manager: JJ Assistant Director: Opor Production Designer: Perb Casting Director: Kaiju Inc. Stylists: Lorena Maza, Michael Maggs Make Up: Kai Hair: Keng Cast Haru: Manami Hasegawa Store Manager: Yuichi Ryoto Dance Boy: Takahiro Nakayama Bed Girl: Nutcha Harnpukdipatima Sparkler Boy: Thanapat Tungthanakornkit Cafe Girl: Lynn Drouard Water Girl: Chanikarn Kessung Motorcycle Boy: Zaw Khun Naw Service Production: TA Productions Executive Producer: John Buche Post Editor: Aika Miyaki Music Composer: Alex Epton (ATC Management) Artist Manager: Clarisse Quinn (ATC Management) Sound Design: Mike Regan Sound Mixer: Toru Komatsu Sound Producer: Raichi Hara Studio: Mouri Art Works Studio Colorist: Alex Bickel (Color Collective) Color Assistant: Javiera Ergas (Color Collective) Executive Producer: Claudia Guevara (Color Collective) VFX Executive Producer: Rebecca Rice (Mathematic) VFX Producers : Jason Bartnett (Mathematic), Eiji Takahashi (McRAY) VFX Artists: Hugo Aymerich (Mathematic), Clement Germain (Mathematic) Greg Langlois (Mathematic), René Samoël (Mathematic), Tetsuo Shinshi (McRAY), Kariku Kiyozuka (McRAY), Takeshi Kajiwara (McRAY) VFX Assistants: René Samoël (Mathematic), Pierre de Fraguier (Mathematic) Activation Production: WOW, Hakuten Producers: Tomoki Ota (Hakuten), Mayuko Takenaka Space Designer: Aki Ito (Hakuten) Product Manager: Daisuke Takahashi (Hakuten) Sound Designer: Kenji Yoshida (Hakuten) Producer: Ko Yamamoto (WOW) Director: Takafumi Matsunaga (WOW) Technical Director: Kensuke Arakawa (WOW) Programmer: Seiya Takasawa (WOW) UI Designer: Takaaki Morita (WOW) Live Performances: Elle Teresa, Shimamo, Vick, CYK Casting & Live Performance Coordination: SPLUCK Sound Engineer: Kiryu Koyama Lighting: Huez Stills Photographer: Fish Zhang Photographer Manager: Yume Chen Production: Taiyo Kikaku Executive Producer: Hide Nagasawa Producer: Yuta Ueno Line Producer: Leo Otake Production Manager: Yuta Rikiyama Casting Director: Yuri Hasegawa Stylist: Ai Suganuma Hair & Make up: Hiroyuki Kato Location coordinator: Daisuke Shimoyama Print: Tokue Hirofumi (Daiichi-Seihan), Kawakami Tsutomu (Daiichi-Seihan)